Qualtrics.com
AI-powered Experience Management platform that unifies customer, employee, and market feedback into actionable insights and automated workflows.
About
Qualtrics is the world's leading Experience Management (XM) platform, powered by research-grade LLMs and AI analytics. It unifies feedback signals from surveys, calls, digital interactions, and service data across customer, employee, and strategic research use cases. The platform automates text analytics, surfaces sentiment and themes, generates synthetic audiences for rapid concept validation, and deploys Experience Agents to close feedback loops in real time. Trusted by 20,000+ brands including Shake Shack, ServiceNow, Hilton, and Stanford Health Care.
Core use cases
- Customer experience feedback collection and sentiment analysis with automated follow-up actions
- Employee engagement and pulse surveys with AI-powered manager recommendations
- Market research and brand tracking using synthetic audiences and rapid concept validation
- AI type
- AI-native
- Primary product type
- Horizontal SaaS Copilot
- Secondary product type
- Analytics & BI Tool
Product
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